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This material is not
intended to provide legal advice. Readers should not act upon information
contained in this material without obtaining professional legal advice. This
material may be considered advertising under the Rules of Professional Conduct
of the Law Society of Upper Canada. “Issues abound when establishing and maintaining an Internet
presence” © April 2002, Nicholas
J. Dasios Businesses face a
myriad of legal and commercial issues when setting up an electronic presence on
the Internet. The legal issues are often complex and without any definitive
precedents or legislation to provide businesses with guidance in their
successful navigation. In the absence of
any universally adopted worldwide treaties or trade agreements governing
e-Advertising, e-Commerce etc., and because the very nature of the Internet
lends itself to worldwide access to a business’ products or services,
businesses must determine, amongst other things: (a)
the legal jurisdiction that will govern their e-Presence, e-Advertising,
and/or e-Commerce transactions; (b)
which laws, regulations or rules apply to their e-Business, including
those of other jurisdictions in which they may be conducting business; (c)
if those laws prevent, restrict or regulate the presence, advertising,
sale or export of their e-Business’ products or services; and (d)
any potential contract, liability, privacy and tax issues; As a result,
businesses seeking to establish a presence on the Internet should review their
planned enterprise carefully with lawyers before beginning operations. Some of the common
legal e-Presence, e-Advertising & e-Commerce issues businesses face when
developing, implementing and running online ventures include:
While the Internet
provides all businesses with tremendous opportunities on a truly international
and global scale, it also has the potential to open up a Pandora’s box of
legal issues. Any person or
business considering or already possessing an electronic presence on the
Internet should carefully consider obtaining the necessary legal expertise and
services required to identify, navigate and address the multitude of legal
issues and regimes that govern their activities, as well as obtaining assistance
in leveraging and exploiting any Intellectual Property assets they may possess
to their fullest. Nicholas J. Dasios practices in the Computer, IT, Internet, E-commerce and Intellectual Property fields. He can be reached at (519) 679-2267. |